You gotta start SOMEWHERE!

So, here I start. Actually, I started this about 10 years ago when I wrote the monthly sales column for the website of the dotcom I worked for at the time. (Anyone remember Cruel World?)



Visitors to that site were mostly MBAs from top 50 b-schools and I wrote primarily about the basics of sales, and ideas on frequently-encountered problems. I received great feedback from lots of salespeople at various stages of the career development. It appears that many of the hills I had climbed were facing lots of other salespeople.



Fast forward to now. In between, I worked with dozens of salepeople in different industries all over the country. Know what? The same hills are keeping salespeople from achieving their goals!



In future posts, I will discuss some tools that we ALL possess, that most of us underutilize or, completely ignore. These tools work in most any industry, with most any type of sale, in good or bad economies. Yeah, anyone who has been in sales long enough has heard some speaker talk about the "magic formula" that applies in EVERY situation and NEVER fails.



This is not a magic formula, and it may not work in YOUR industry (though I really, really doubt it) or YOUR type of sales (ditto). But, it hasn't failed me or anyone I taught this to yet. So, what have you got to lose, but last place?